To assist with the execution of marketing research studies by compiling, analyzing, and interpreting marketing research data, writing client reports, and constructing presentations.
Accountabilities
- Participates in research execution and analysis
- Reviews data for errors and inconsistencies
- Summarizes data for the production of tables, charts, and graphs
- Prepares inputs and runs analysis models
- Develops preliminary insight summaries
- Analyzes in-market data
- Analyzes study results to draft letters, reports, and presentations
- Prepares initial client correspondence
- Attends client meetings and presentations