The Flexi Group is a collection of beautifully designed flexible workspace brands with spaces across Asia Pacific and Australia. Our brands include The Hive, Common Ground and The Cluster, each bringing our community a unique member experience. We build, nurture and expand a community of professionals, serving as a hub for connection and collaboration for businesses.
Our mission is to inspire meaningful connections by building a second home where members become friends, and ideas become a reality.
We’re looking for people who want to make a meaningful impact on people’s workplace experience and someone who thrives in a collaborative setting. Take the next step in your career, join The Flexi Group’s dynamic team and become a part of the community.
A DAY IN A LIFE OF
The Flexi Group, a fast-growing co-working company, is seeking a creative and dynamic Assistant Marketing Manager to join our high-performing marketing team. In this expansive and multifaceted role, you will be closely involved in the development and execution of campaigns designed to promote the Flexi Group brand and services across all markets.
This is an exciting opportunity to gain hands-on experience in content production, events, project management, paid digital marketing campaigns, partnerships and much more. As the Assistant Marketing Manager, you will be a self-starter, idea-generator, and problem-solver, ready to tackle a multitude of challenging projects and overcome obstacles in innovative ways.
ROLES AND RESPONSIBILITIES:
- Develop and execute integrated marketing strategies to drive brand awareness, member acquisition, and member retention
- Manage all digital marketing channels, including website, social media, email, and online advertising
- Oversee website content, design, and user experience to optimize for lead generation and conversions
- Grow our social media presence and engagement across platforms like LinkedIn, Instagram, Tiktok and Facebook
- Oversee email newsletters, ensure they are developed and sent appropriately targeted campaigns to our member database
- Manage paid advertising campaigns on platforms like Google, Facebook, LinkedIn and others
- Manage a junior marketing team, providing coaching and mentorship to help them grow
- Develop a content strategy and consistently create compelling content such as blogs, partnership spotlights and event promotions
- Write, edit, and publish engaging copy for various marketing assets
- Collaborate with the artwork team to ensure content is visually appealing and on-brand
- Build and nurture strategic partnerships with complementary organizations
- Identify potential partner companies and cultivate mutually beneficial relationships
- Coordinate co-marketing initiatives like cross-promotions, event sponsorships, and content sharing
- Oversee marketing budget and KPIs, optimizing spend and measuring campaign performance
- Monitor and analyze marketing metrics to inform campaign optimization and future strategy
- Prepare monthly reports and presentations for key stakeholders
- University Degree holder in Marketing, communications, or any related discipline preferred
- 4-5 years of experience in a marketing role, ideally within a fast-paced, growth-oriented environment
- Native English speaker, any additional languages would be an advantage
- Strong project management and organizational skills to juggle multiple priorities
- Excellent written and verbal communication skills, with experience creating content for a variety of channels
- Creative, solution-oriented and fast learner
- Experience in WordPress, Google Analytics, Google Ads & Facebook Business Manager
- Experienced in managing search engine marketing (SEM) campaigns, including Google Ads and other paid search platforms
- Familiar with social media management platforms (such as Facebook Business Manager) and proven track record of implementing successful social media marketing (SMM) strategies
- Passion for the co-working/startup ecosystem and a desire to contribute to our vibrant community
- Competitive salary reflective of your growth
- Variety of discounts across our growing industry partners
- A comprehensive training academy to support your growth and longevity with us
- Education allowance to support external training
- A fun, dynamic working environment, working with a diverse, world-class team
- Regular team and community events based on our four event pillars; Business, Community-building, Entertainment and Wellness
- An extra day of leave to celebrate your birthday
- An annual dedicated day to volunteer at a charity of your choice
- Two days Flexcation a year, used to extend your time away by working in any of The Flexi Group locations
WE ARE AN EQUAL OPPORTUNITY EMPLOYER
We are committed to creating an inclusive, respectful environment that embraces individuality and talents. All appointments and promotions are made on the basis of performance and ability. We are committed to the continued development of our teams' personal skills and business acumen. All team members will be treated fairly and unbiasedly and given every encouragement to reach their potential.
