Total 5 job vacancies by Maker Lab

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

New Business Manager/Growth Manager

We are looking for a commercially savvy New Business Manager/Growth Manager to join our team. This role is responsible for originating, developing, and closing new revenue opportunities while ensuring a seamless handover to Operations. Reporting directly to the Head of Growth, you will own the sales process, manage a solid pipeline, and work closely with the management team to drive our next phase of expansion across APAC.

The ideal candidate needs to have a strong growth mindset, be confident in senior-level conversations, and be disciplined in pipeline management. You will bridge the gap between Sales and Operations, translating commercial agreements into successful delivery expectations.

Role:

Revenue Generation & Pipeline Management

• Build and convert a qualified pipeline of new business opportunities through outbound prospecting and nurturing inbound leads.
• Leverage and expand an existing network of CMOs, Marketing Directors, and brand-side decision-makers.
• Own monthly pipeline reporting and revenue forecasting to provide regular updates to leadership.
• Use sales tools and software to evaluate activity and pivot tactics in real-time based on effectiveness.

Strategic Selling & Pitching

• Diagnose client challenges and position tailored solutions that articulate value beyond cost (e.g., embedded teams, in-housing, performance models).
• Lead chemistry meetings, credentials presentations, and the end-to-end pitch process.
• Elevate conversations from project-based assignments to long-term strategic partnerships.
• Raise the agency’s profile by communicating our unique value proposition and services through targeted channels.

Commercial & Deal Structuring

• Lead proposal development, scope definition, and pricing strategy to ensure models are profitable and scalable.
• Negotiate MSAs, SOWs, and fee structures while protecting margins and maintaining competitiveness.
• Oversee budget planning and fiscal management processes with a focus on driving results.
• Interpret market intelligence and data to improve conversion rates and targeting methods.

Operational Alignment & Handover

• Ensure a structured and documented handover of signed contracts to the Operations team.
• Align with cross-functional stakeholders on resourcing, timelines, KPIs, and potential risk factors.
• Remain involved during the onboarding phase to protect relationship continuity and minimise scope leakage.

You:

• Experience: Approximately 8+ years of experience in an agency (advertising, digital, or creative), marketing services, or consultancy.
• Track Record: Proven success in closing mid-to-large scale retainers and managing a full-funnel sales cycle.
• Network: An existing professional network within the Singapore and/or APAC marketing community, particularly in sectors like Technology, FMCG, or Financial Services.
• Commercial Acumen: Strong financial literacy with experience handling complex contracts, pricing models, and business reviews.
• Communication: Confident presenter able to navigate various personality types and communicate complex issues to senior stakeholders.
• Soft Skills: Highly organised with CRM discipline, a positive motivator, and comfortable operating with a high degree of ambiguity and change.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Job Summary:

As the Marketing Manager (Social Lead), you will shape how a leading technology client cuts through culture—fueling relevance, buzz, and real brand impact. You’ll steer social direction, decode cultural signals into sharp strategy, and spark integrated campaigns built to travel fast where attention already lives.

Role: 

Shape Social-First Brand Storytelling

• Define the role social plays in driving brand relevance, engagement, and audience connection.
• Build platform strategies, content ecosystems, and storytelling frameworks tailored to evolving consumer behaviour.
• Spot cultural trends, internet conversations, and emerging opportunities that can translate into impactful brand moments.
• Bring a “speed-to-culture” mindset to campaign thinking and execution.
• Use AI-powered tools and workflows to accelerate creative ideation, trend discovery, and content scalability.

Lead Integrated Campaigns

• Develop social-first campaigns designed to spark conversation, participation, and shareability.
• Partner with creatives, strategists, media teams, and production partners to deliver integrated marketing initiatives.
• Drive creator, influencer, and community-led storytelling strategies across multiple platforms.
• Guide content direction to ensure ideas feel native to the platform and authentic to the audience.
• Build campaigns that balance brand storytelling with real-time cultural relevance.

Drive Performance & Innovation

• Collaborate with media teams to align creative thinking with paid amplification and distribution strategy.
• Use audience insights, analytics, and platform trends to optimise content performance and campaign effectiveness.
• Champion emerging formats, new platform behaviours, and innovative digital storytelling approaches.
• Push social thinking beyond “post-and-boost” into truly integrated, performance-led creativity.

Be a Strategic Partner

• Act as the social expert across internal and external stakeholder teams.
• Elevate creative quality and strategic thinking across campaigns and content production.
• Support a collaborative, fast-moving environment where ideas, experimentation, and agility thrive.
• Balance long-term brand building with reactive opportunities and live cultural moments.

You:

• BA/BS degree or equivalent experience
• 8+ years of experience in social strategy, digital marketing, creative strategy, communications planning, or integrated campaigns.
• Strong understanding of TikTok, Instagram, YouTube, creator ecosystems, and emerging digital culture.
• Proven experience building social-first campaigns that drive engagement, talkability, and audience relevance.
• Strong grasp of paid social, content distribution, and performance optimisation.
• A strategic thinker with strong creative instincts and a natural understanding of internet culture.
• Comfortable translating insights, behaviours, and trends into compelling campaign ideas.
• Experience working across cross-functional teams, agencies, creators, and media partners.
• Energised by fast-moving environments where culture, priorities, and ideas evolve quickly.
• Brings a collaborative, roll-up-your-sleeves approach with the agility to navigate both strategy and execution seamlessly.
• Experience using AI-powered creative or workflow tools is highly advantageous.
• Exceptional verbal and written English communication and presentation skills.

Contact Duration: 12 months Fixed Term Contract

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Job Summary:

We’re looking for a Marketing Specialist to be the operational glue for JAPAC web & paid media. Own trafficking, compliance, localisation and QA of assets, links and ad copy, removing bottlenecks and ensuring every execution is launch-ready, accurate and consistent across markets.

Role: 

• Manage the end-to-end trafficking of paid media assets for LinkedIn and content syndication, populating rotation sheets and coordinating URL builds.
• Lead the localisation of ad copy for the Malaysian and regional markets, leveraging AI tools to ensure cultural relevance before vendor hand-off.
• Conduct rigorous "Mock Reviews" of creatives to ensure branding alignment, correct logo usage, and language accuracy for different audience segments (SMB vs. Enterprise).
• Execute weekly lead management QA, partnering with global teams to solve data discrepancies between Integrate, Marketo, Salesforce, and Sigma.
• Monitor lead health metrics, including invalid lead rates and vendor rejection percentages, to prevent MQL surges and ensure quality.
• Own the web compliance workflow, QA-ing live pages for broken links, proper schema markups, and functional lead-capture forms.
• Support social media compliance by ensuring all creatives align with global templates and maintaining hygiene across webinar channels.
• Assist with SEO site health maintenance, specifically focusing on internal link updates and identifying "dead" or blank pages on the site.
• Act as the primary liaison between internal marketing teams and external media vendors to reduce "back-and-forth" during campaign setups.

You:

• BA/BS degree or equivalent experience
• 3+ years of experience in digital marketing operations, paid media trafficking, or lead management.
• Strong understanding of the paid media ecosystem (LinkedIn Ads) and the technicalities of tracking URLs (UTMs).
• Familiarity with B2B marketing automation and CRM stacks (e.g., Marketo, Salesforce, Integrate).
• Exceptional attention to detail; you are someone who notices the "small things" in a creative mock-up or a data sheet.
• Ability to manage laborious administrative tasks with high speed and accuracy, maintaining a "can-do" attitude in a high-volume environment.
• Proactive problem-solver who can identify vendor quality issues or pacing inconsistencies before they impact the budget.

• Exceptional verbal and written English communication and presentation skills

Contract Type: 12 Months Fixed Term Contract

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Job Summary:

We're looking for a Data-led Senior Marketing Specialist to drive JAPAC performance insights. Turn complex datasets into clear growth stories, own QBR reporting, SEO health & Salesforce analytics, and unlock actionable recommendations across markets to optimise digital performance.

Role: 

• Lead the monthly and quarterly data consolidation for website, content syndication, search (SEO/LLM/SEM), email, and paid social across five key regions.
• Perform deep-dive troubleshooting analysis within Salesforce on an ad-hoc basis to identify and resolve performance discrepancies.
• Utilise ContentSquare to report on web friction, providing strategic recommendations to Digital Marketing Managers (DMMs) to improve user journeys.
• Manage the tracking and reporting of new landing pages, maintaining a robust system for go-live dates and historical performance tracking.
• Conduct AEO and LLM prompt research every quarter to inform content recommendations and regional newsletters.
• Partner with web producers to QA and review regional pages in Workfront, ensuring they meet rigorous standards before deployment.
• Oversee SEO site health by auditing metadata, titles, H1S, and tags to ensure they follow standard global taxonomy.
• Manage the on-demand webinar hub, overseeing uploads and monitoring effectiveness to drive lead engagement.
• Identify and resolve technical SEO issues, including broken links, redirects, and blank pages, to ensure site consistency.

You:

• BA/BS degree or equivalent experience
• 5+ years of experience in marketing analytics, digital reporting, or performance marketing, ideally within a B2B technology environment.
• High proficiency in Salesforce and web analytics tools (e.g., ContentSquare, Google Analytics) with a "data-first" mindset.
• Strong technical understanding of SEO principles, taxonomy, and site health (links, redirects, and schema).
• Experienced in managing regional reporting across diverse JAPAC markets (experience with Japan or Korea markets is a plus).
• Highly organised with the ability to manage the heavy reporting lift of QBR seasons while handling ad-hoc troubleshooting.
• Expert in Google Workspace (Sheets/Slides) for data visualisation and executive-level reporting.
• Exceptional verbal and written English communication skills; ability to use translation tools to support SEO efforts in non-English markets.

Contract Type: 12 months Fixed Term Contract

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.

Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

Role Summary:

We’re looking for a Growth Marketing Specialist to join our tech client project. You’ll dive into user insights, shape journeys, and build smart CRM and mobile strategies. We need a curious, hands-on marketer who’s all about driving impact and growth.

Role: 

• Manage a scalable marketing communications platform through strategic and data-led CRM programmes and product feature roll-outs.
• Plan and develop a content calendar (push notifications, email, in-app) on a monthly basis, including managing a process to intake content suggestions from internal stakeholders (e.g., feature teams, marketing teams).
• Be the project manager and collaborate with internal teams on content creation, including message positioning and strings, asset creation, target group development and engineering requirements. 
• Own the end-to-end process from inception to deployment for push notifications emails and in-app communications. 
• Deployment management includes setting up messages in scripts to be uploaded, creating target lists, QA testing all communications through pre-production channels, and scheduling final communication pushes. 
• Report back on performance, including click-through rates, down-funnel metrics impact. Work with the analytics team on reporting KPIs. 
• Effectively maintain expectations with stakeholders and meet key deadlines.

You:

• BA/BS degree, or in lieu of degree, relevant work experience.
• 5+ years of email, push notification and in-app marketing, CRM, or marketing campaign management experience.
• Experience working in high-growth, technology led matrix organisations, ideally with some fintech exposure.
• Experience with mobile app and growth marketing / hacking desired.
• Experience with CRM marketing technology preferred.
• Previous experience on using SQL for growth and marketing analytics.
• Able to clearly coordinate and provide information to the cross-functional teams.
• Data-driven, being able to convert data into high value business decisions and campaign optimisations.
• A critical thinker who uses logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Able to independently start projects and is agile and able to learn and quickly adapt to changes. 
• Proven ability to balance multiple priorities and strong attention to detail.
• Exceptional analytical, project and stakeholder management skills.
• Copywriting skills are desired. 
• Exceptional verbal and written English communications and presentations skills and, ideally, fluent in another Asian language to support with the projects spanning across JAPAC.

Please note: due to the high volume of applications, only successful candidates will be contacted with a follow-up introduction email.  If you do not receive an email from Maker Lab, your application has been unsuccessful this time around. Look out for future roles! By submitting your application, you consent to the collection, use and disclosure of your data by the Maker Lab team for the purposes of your application. Where your application contains personal data of third parties, you confirm that you have obtained all necessary consents to provide the Maker Lab team with such personal data and that we may collect, use and/or disclose such data in accordance with the Personal Data Protection Act 2012.