Head of Design Management - Experience
About Dyson
Dyson is engineered for invention, grounded in the pursuit of better. We don’t just make products—our teams rethink how people experience technology, breaking convention to set new benchmarks in design, innovation, and user satisfaction. You’ll shape how millions connect with our technology, across categories and around the world, working at the cutting edge in a culture that values resilience, drive, and detail.
About the Role
Reporting to the VP of New Product Development within the CTO organisation, the ‘Head of Design Management – Experience’ will build, lead, and inspire a new team of Experience-led Design Managers at Dyson. This role is accountable for defining and delivering exceptional end-to-end user experiences across all Dyson categories—including Robotics, Environmental Care, Floorcare, Beauty, and emerging new categories.
As a senior advocate for the user at Dyson, you’ll set the strategy, standards, and vision for what ‘world-class user experience’ means in a constantly evolving market. You’ll shape the team, guide high-profile programmes, and influence senior decision makers, ensuring our products deliver against Dyson’s ambition for innovation, delight, and continuous improvement.
Key Responsibilities
Build, lead, and develop a high-performing team of ‘Design Manager – Experience’ experts, fostering a culture of excellence, curiosity, and continuous growth.
Set and maintain the vision, standards and strategy for a best-in-class user experience across both physical and digital journeys.
Champion the voice of the user at all stages—from concept to daily use—ensuring that user insight drives decision-making, feature definition, and innovation.
Guide, coach, and set the direction for your team, supporting individual development, training, setting measurable goals, and ensuring high performance.
Define and drive the ‘Design Management – Experience’ function—hiring, training, and inspiring the team while embedding new processes and ways of working.
Own and oversee all elements of end-to-end user experience across Dyson’s categories, ensuring consistency, innovation, and measurable impact.
Lead and inspire cross-functional project teams, aligning Engineering, Design, Digital, Commercial and Supply Chain with user-centred goals.
Define and embed requirements for data, analytics, and feedback mechanisms to ensure user insights shape ongoing and future product development.
Benchmark Dyson’s product experiences against industry leaders, translating global trends into new opportunities and standards.
Proactively identify opportunities to deliver new, future-facing user experiences that are inventive, differentiated, and defend Dyson’s position as innovation leader.
Present strategy, progress, and user insights to C-level stakeholders, influencing investment and buy-in across the company.
Hold accountability for the delivery of user experience objectives—on time, to specification, and within agreed cost and quality criteria.
Cultivate relationships with global stakeholders, commercial teams, and external partners to extend Dyson’s user experience ambition.
Drive a culture of continuous improvement, challenging the team to deliver better ways of working and new standards for the business.
About You
Industry Expertise / Experience
Significant leadership experience overseeing product or user experience management in a technology-led, design-driven organisation.
Deep understanding of physical and digital product experience, with a proven record of delivering a portfolio of globally successful products and solutions.
Demonstrated capability in building and leading world-class teams, in a fast-paced, high-growth environment.
Strong track record of influencing senior stakeholders and driving strategy at a global level.
Strong knowledge of market and user experience trends, with an ability to anticipate and shape Dyson’s approach.
Skills
Visionary leadership: able to set and deliver a compelling vision for user experience, instilling high standards and inspiring confidence.
Team development: track record in recruiting, coaching, mentoring and developing high-performing teams, bringing out the best in others.
Strategic: capable of synthesising complex data, trends, and business needs to shape clear and actionable experience strategies.
Communication: able to engage and influence at all levels, including executive leaders, translating complex insights into clear recommendations.
Cross-functional influence: adept at building relationships and bringing diverse teams together to deliver strong results.
Data- and insight-driven: obsessive about user feedback, analytics and continuous learning.
Agile mindset: resilient, adaptable, and relentless in pursuit of better—for the user, the team, and Dyson.
Behaviours
Energy, passion, and curiosity—an industry expert who loves coaching, learning, and shaping the future.
Confident, credible and respected—able to represent the function at the highest level in the organisation.
Uncompromising on detail and quality, while strategic and forward-thinking.
Decisive and accountable, able to manage ambiguity and champion change.
Approachable, open, and collaborative with stakeholders of all backgrounds.
