The Opportunity:
As the Senior Consumer Products Associate, you will act as the strategic partner to Mattel’s Master Licensee in India, working closely with the CP Manager to accelerate growth, strengthen execution, and protect brand integrity. This role balances commercial strategy with operational discipline — driving joint business planning, ensuring compliance, and enabling speed-to-market.
As the key bridge between Mattel and the Master Licensee, this position plays a critical role in unlocking performance, ensuring governance, and elevating partnership standards in the Indian market.
What Your Impact Will Be:
1. Strategic Partnership & Growth
- Act as the primary day-to-day business lead for the Master Licensee relationship.
- Co-develop annual joint business plans covering revenue growth, retail expansion, and marketing initiatives.
- Lead quarterly business reviews to assess performance (sales, compliance, innovation) and identify growth levers.
- Align brand strategies with local execution to ensure market relevance and commercial impact.
2. Operational Excellence
- Drive end-to-end coordination of product submissions, marketing approvals, and cross-functional reviews (Creative, Legal, Brand).
- Optimize approval workflows to improve speed and efficiency.
- Deliver training to the Master Licensee on brand guidelines, compliance standards, and retail best practices.
- Build strong, transparent, and trust-based working relationships.
3. Financial & Compliance Governance
- Monitor sales performance, royalty reporting, and market share trends.
- Ensure full contractual compliance across reporting, payments, and documentation.
- Identify financial risks or discrepancies and escalate proactively.
- Provide ongoing market intelligence on competition, consumer behavior, and retail trends.
4. Cross-Functional Leadership
- Act as the connector between the Master Licensee and internal stakeholders (Legal, Finance, Marketing).
- Share India-specific insights to strengthen regional CP strategy and execution.
