Expect To:
- Team Leadership & Change Management
- Lead, develop, and inspire a team of five partnership marketing specialists, setting clear direction, building capability, and holding the standard.
- Diagnose current workflows, identify inefficiency and duplication, and drive a structured transformation program across the team’s operating model.
- Build a high-performance team culture with clear ownership, strong systems, and a bias for continuous improvement.
- Act as the senior escalation point for complex broker requests, partner issues, and cross-functional dependencies.
- AI Automation & Agentic Systems
- Design and implement AI-powered workflows to automate low-value, high-volume inbound requests, from triage and routing through to resolution and reporting.
- Build or commission agentic systems that handle routine tasks autonomously: request classification, asset generation, status updates, and standard reporting.
- Partner with our tech and data teams to integrate automation tooling into existing martech infrastructure.
- Broker Partnership Marketing
- Own the end-to-end partnership marketing strategy for Lendi Group’s broker network, spanning Aussie franchise and Lendi broker segments.
- Develop and execute broker-facing campaigns, co-marketing programs, and partner activation initiatives that drive network engagement and settlement growth.
- Build and maintain a scalable local area marketing (LAM) toolkit that brokers can deploy with minimal support - digital, social, print, and community activations.
- Lead broker marketing education, onboarding, and enablement across digital and in-person channels.
- Market & Performance Insights
- Stay across broker industry dynamics, competitive activity, and partner expectations to keep strategy sharp and relevant.
- Build reporting frameworks that give the business clear visibility over team performance, broker engagement, and partnership ROI.
- Use data to challenge assumptions and continuously raise the bar on what good looks like.
