Total 4 Manager level PR / Media / Communications job vacancies in PASIR GUDANG

ABOUT FRASERS PROPERTY LIMITED
Frasers Property Limited (“Frasers Property” and together with its subsidiaries, the “Frasers Property Group” or the “Group”), is a multinational investor-developer-manager of real estate products and services. The Group is listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”) and headquartered in Singapore.
 
Frasers Property's multinational businesses operate across five asset classes, namely, commercial & business parks, hospitality, industrial & logistics, residential and retail. The Group has businesses in Southeast Asia, Australia, the EU, the UK and China, and its well-established hospitality business owns and/or operates serviced apartments and hotels in over 20 countries across Asia, Australia, Europe, the Middle East and Africa.  
 
Frasers Property is also the sponsor of two real estate investment trusts (“REITs”) and one stapled trust listed on the SGX-ST. Frasers Centrepoint Trust and Frasers Logistics & Commercial Trust are focused on retail, and industrial & commercial properties, respectively. Frasers Hospitality Trust (comprising Frasers Hospitality Real Estate Investment Trust and Frasers Hospitality Business Trust) is a stapled trust focused on hospitality properties. In addition, the Group has two REITs listed on the Stock Exchange of Thailand. Frasers Property (Thailand) Public Company Limited is the sponsor of Frasers Property Thailand Industrial Freehold & Leasehold REIT, which is focused on industrial & logistics properties in Thailand, and Golden Ventures Leasehold Real Estate Investment Trust, which is focused on commercial properties.  
 
The Group is committed to inspiring experiences and creating places for good for its stakeholders. By acting progressively, producing and consuming responsibly, and focusing on its people, Frasers Property aspires to raise sustainability ideals across its value chain, and build a more resilient business. It is committed to be a net-zero carbon corporation by 2050. Building on its heritage as well as leveraging its knowledge and capabilities, the Group aims to create lasting shared value for its people, the businesses and communities it serves. Frasers Property believes in the diversity of its people and are invested in promoting a progressive, collaborative and respectful culture.

For more information on Frasers Property, please visit frasersproperty.com or follow us on LinkedIn.

Job Summary

From conception to completion, you will be assisting in the marketing and communication strategies for brands on both online and offline platforms for the hotel properties; with the objective to position brand to drive awareness and conversion to achieve goals and increase market share/revenue. The ideal candidate is also expected to coordinate the various Marketing Communications activities undertaken by the department, to build and maintain good media relations and to ensure the upkeep of the Hotel’s image. 

Job Description

• Initiates all year-round planning that leads to execution of MarCom activities and work in collaboration with various stakeholders to achieve goals. These include managing external agency partners and vendors, KOLs, Influencer and drive development of marketing initiatives on web banners, print ads, landing pages, email content, marketing collateral, sales tools and upkeeping and updating property info and image across all channels. 

• Strategize and implement brand, PR and marketing campaigns in accordance with organizational branding and overall business objective. 

• To support relevant department in marketing area of work including sales and operations 

• To driving ranking in different platform like tripadvisor, OTAs, B2B platforms etc  

• To work with Revenue team and corporate office team in planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising and maintain social media presence across all digital channels.  

• Plan and implement direct marketing approaches including targeting, personalization of messages and measurability, data analysis, customer profiling and segmentation and support in driving sales and revenue by implement EDM, tactical promo to drive direct sales.  

• Manage and lead the digital marketing strategy and execution across marketing channels (Social, Web, Content, Email, Display, Search) as well as across ad platforms. 

• Conduct assessment and reporting on the performance of all digital marketing campaigns. 

• Perform related ad-hoc duties as assigned. 

Key Qualification

• Diploma in Mass Comm/Marketing & above or relevant professional qualifications  
• 3-4 years of relevant work experience, preferably in CRM Marketing campaigns and Digital Marketing, with a focus on strategy development and execution 

• Data-driven with strong analytical skills and business acumen 

• Ability to work independently and as part of a team. 

• Ability to think strategically and solve problems. 

• Proficiency in Microsoft Office Suite and other marketing software preferably Adobe Photoshop/ InDesign / Illustrator/ Acrobat. 

• Excellent communications and good multi-relationship building skills. 

• Strong technical skills in digital marketing (SEO, SEM, social etc) 

• Experience running successful marketing campaigns. 

• Solid knowledge of web analytics and Google Adwords 

Diversity brings us closer to the communities we serve.

Guided by our Purpose, we are creating, inspiring, and nurturing an inclusive culture that unlocks the power of diverse teams to drive Frasers Property forward. Our values drive everything we do, which are core to creating safe places where everyone belongs, is mutually respected and feels empowered to be authentic at work. Working collaboratively makes us progressively stronger and better as an organisation, which helps our people to thrive each day.

About ELLO

ELLO is a preventive intelligence platform for ageing at home - helping families and caregivers keep loved ones safe and independent.

We are going direct-to-consumer, and strong marketing is at the centre of that growth. We are building our D2C marketing engine from the ground up - and we need someone who can help us execute it with precision, creativity, and a sharp eye on what the numbers are telling us.

This is a full-time, permanent role working closely with our Marketing Strategist and one of ELLO’s earliest team members.

What You’ll Do

Execute and optimise ELLO’s social media presence across all key D2C channels - turning strategy into consistent, high-quality content that grows our audience and drives meaningful conversions.

This role is not just about posting content.

It is about understanding what works, testing relentlessly, and helping ELLO build a brand that earns trust and loyalty from the families and caregivers we serve.

Key Responsibilities

1.    SocialMedia Execution

-       Manage day-to-day content publishing across Instagram, TikTok, Facebook, LinkedIn andYouTube Shorts

-       Maintain and execute a content calendar aligned to our campaign strategy and key brand moments

-       Coordinate with creatives to brief, gather, and publish content on time and on brand

-       Actively manage community engagement - comments, DMs, replies - to build brand affinity

2.    PerformanceReporting & Analytics

-       Track weekly performance across all channels: reach, impressions, CTR, engagement rate, follower growth

-       Compile clear, concise reports and surface early signals - positive or negative

-       Support analysis of CAC (Customer Acquisition Cost) and conversion data

-       Maintaina living record of what content types, formats, and messaging are performing

3.    A/B Testing & Optimisation

-       Run structured A/B tests on creatives, captions, CTAs, and posting times as directed

-       Document results clearly and contribute to a shared test-and-learn log

-       Proactively flag optimisation opportunities based on data patterns

4.    Content& Creative Support

-       Write captions, craft hooks, and adapt messaging to each platform’s tone and format

-       SourceUGC, support influencer outreach coordination, and help manage creator relationships

-       Stay ahead of platform and content trends - bring fresh, well-reasoned ideas to weekly planning sessions

-       Ensure brand consistency and quality across all published content

5.    Working with the team

-       Attend regular syncs to align on priorities, campaigns, and content direction

-       Surface insights, ideas, and blockers proactively - don’t wait to be asked

-       Take clear ownership of execution so team can focus on strategy and growth planning

-       Be a reliable, creative partner who helps the team move faster and smarter

What You’re Accountable For

-       Content calendar maintained and published on schedule, every week

-       Weekly performance report delivered Management with clear insights and flags

-       Minimum2–3 structured A/B tests run per month, documented with findings

-       Community engagement handled promptly and in brand voice

-       A measurable contribution to growing ELLO’s D2C audience and conversion metrics over the first 6–12 months

Ideal Profile

-       2–4years of hands-on experience in social media, digital, or content marketing

-       Solid understanding of key metrics: engagement rate, CTR, reach, impressions, CAC, conversion rate

-       Experience using Meta Business Suite, TikTok creator tools, or similar platforms

-       Strong writing skills - can adapt tone and style for different platforms and audiences

-       Comfortable with data: reading a dashboard, spotting a trend, flagging an anomaly

-       Organised, reliable, and detail-oriented - a content calendar does not slip on your watch

-       Proactive communicator who flags issues early and brings solutions, not just problems

-       Exposure to paid social (Meta Ads Manager, TikTok Ads) is a strong plus

-       PriorD2C, e-commerce, or startup experience is a strong plus

What Success Looks Like

By the end of the first 90 days:

-       ELLO’s content calendar is running smoothly with no missed deadlines

-       A clear test-and-learn rhythm is established, with documented findings informing content decisions

-       Team has a reliable execution partner we can trust to own the channel without hand-holding

By the end of the first year:

-       ELLO’s social channels show measurable growth in engagement and follower count

-       Content quality and performance data are informing wider D2C decisions

-       The role has expanded in scope and autonomy in line with the candidate’s proven impact

Job Summary

You will find sales and manage client relationships and event sales from enquiry through execution and post-event servicing, driving sales targets and customer satisfaction in the hospitality and events sector.

Responsibilities

• Liaise directly with clients to clarify event requirements, objectives, and budgets, coordinating food tastings and corporate/full-buyout events from enquiry to post-event servicing
• Secure and manage sales and events proactively to achieve monthly sales targets
• Identify and develop new market opportunities to expand and strengthen the customer base
• Respond to all correspondence and inquiries within 24 hours to maintain strong client relationships and ensure satisfaction and loyalty
• Support the execution of events and campaigns by assisting operational teams as needed
• Manage event processes independently, including preparing proposals and quotations for venue rental and menus
• Follow up to ensure contracts are signed by option dates and that receipts and final payments are collected promptly
• Source business leads through various channels and monitor industry trends and competitor activities to identify growth opportunities
• Maximize revenue opportunities through upselling during client interactions
• Assist with event site viewings, gather client feedback, and conduct post-event follow-ups to improve service quality
• Collaborate with the marketing team to develop promotions, action plans, and marketing strategies
• Coordinate effectively with operational departments to ensure event quality and customer satisfaction

Required competencies and certifications

• Minimum 3 years of experience in events or hotel industry
• Excellent command of written and spoken English
• Ability to work flexible hours including weekends as per business needs

Preferred competencies and qualifications

• Diploma or Degree in Business, Marketing, Hospitality, Events, or related field
• Strong presentation skills
• High efficiency, initiative, attention to detail, and ability to multitask
• Independent, motivated, creative thinker with a positive and flexible attitude and passion for events sales management
• Interest in Sales & Hospitality

Position Overview

We are looking for a dynamic Social Media Manager to support social media strategy and content development.

This contract role combines strategic planning, hands-on content creation, agency liaison and stakeholder management with the objective of growing our social media presence and reaching and engaging new audiences across existing and new platforms.

The successful candidate will provide support for all social media activities, ensuring content is timely, engaging and effective whilst staying ahead of digital trends and platform best practices.

Key Responsibilities

Channel Strategy and Development

• Develop comprehensive social media content calendars that align with business objectives and messaging, planning content themes, messaging, and posting schedules across multiple platforms to ensure consistent brand presence and audience engagement.
• Conduct market research and peer analysis to identify content opportunities and brand positioning and persona across social platforms including Facebook, Instagram and TikTok
• Contribute to the development of a comprehensive TikTok Playbook covering content scheduling, tone of voice, community management guidelines, and posting protocols

Content Creation and Production Management

• Lead and execute in-house content creation including photography, videography, graphic design, and copywriting while coordinating with internal resources and talent to facilitate high-quality production.
• Oversee end-to-end content production timelines for all branded content, ensuring all deliverables are completed and published according to plan while meeting brand standards and strategic objectives.
• Build an always-available content bank with diverse, engaging materials for current and future social platforms.

Creative Agency Liaison

• Collaborate closely with creative agencies to plan, coordinate, and execute photo and video shoots when external expertise is required.
• Manage agency relationships and facilitate communication between internal teams and external partners, briefing creative teams on project requirements and managing shoot logistics.
• Determine optimal allocation between in-house and external production based on project scope, requirements, and budget considerations.

Trend Monitoring and Performance Analysis

• Continuously monitor social media platforms and digital marketing landscape to identify emerging trends, viral content opportunities, and platform algorithm changes
• Support the evaluation of trend relevance and assist in recommending strategic adoption to maximise engagement and reach.
• Monitor social media metrics and content performance across all platforms, compiling regular reports analysing engagement rates, reach, impressions, and other key performance indicators.
• Provide actionable insights and recommendations for content optimisation and strategy refinement, informing both in-house production decisions and external agency briefs.

Required Qualifications

Experience and Skills

• 4–6 years of relevant experience in social media / digital marketing, with campaign management experience and hands-on content creation including photography, videography, or graphic design
• Strong understanding of major social media platforms, particularly TikTok, and their unique characteristics
• Experience in building a strong social presence from the ground up and capturing attention in competitive digital spaces
• Excellent organisational and time management skills with demonstrated ability to support multiple projects simultaneously
• Experience supporting creative agencies and managing external partnership coordination
• Understanding of Government and Whole-of-Government (WOG) social media best practices, including compliance requirements, approval processes, and content guidelines for public sector communications with experience working within government social media frameworks and understanding of public sector communication protocols.

Technical Proficiency

• Proficiency in creating content using tools such as Canva, CapCut, or similar applications (provide samples)
• Experience with social media analytics tools and reporting platforms 
  

Communication and Collaboration

• Strong communication skills and proven ability to collaborate effectively with diverse teams
• Experience supporting the development of social media presence and understanding of competitive digital landscapes
• Ability to work independently whilst maintaining regularcommunication with internal teams and external partners

Preferred Qualifications

• Background in marketing, communications, or related creative field
• Experience with content management systems and social media scheduling tools
• Knowledge of current digital marketing trends and best practices
• Project management certification or relevant professional qualifications
• Portfolio demonstrating content creation capabilities across various formats

Contract Details

This is a contract position.The role requires someone who can work independently whilst maintaining regular communication with internal teams and external partners. Access to content creation equipment and software will be provided as needed.