Company Overview
From our humble beginnings in 1974, Tiong Lian Food has grown to become one of Singapore's leading importers, processors and distributors of quality pork and other meat products. We have a diverse customer base, covering major supermarkets, food manufacturers, wholesalers, HORECA, social clubs, retailers, food-courts and wet market stalls. Today, we operate from a purpose built facility incorporating state-of-the-art automated storage and processing technologies, enabling us to deliver quality products and services to consumers.
We are seeking a commercially driven and analytical Category Manager to lead the growth and performance of our assigned product categories. In this role, you will develop category strategies, optimise product assortments, drive sales and profitability, and collaborate closely with cross-functional teams to deliver strong business results.
Key Responsibilities
- Develop and execute category strategies to drive sales, profitability, and market growth.
- Manage product assortment, pricing, promotions, and product lifecycle.
- Analyse market trends, consumer insights, and competitor activities to identify opportunities.
- Monitor category performance, sales forecasts, inventory levels, and profitability.
- Collaborate with Sales, Procurement, Marketing, Operations, and Supply Chain teams to achieve category objectives.
- Build and maintain strong supplier relationships and support commercial negotiations.
- Drive new product launches and continuous category improvements through data-driven decision-making.
Requirements
- Bachelor's Degree in Business, Marketing, Supply Chain, Food Science, or a related discipline.
- 5–8 years' experience in Category Management, Product Management, Sales, Procurement, or a related commercial role.
- Experience in FMCG, food manufacturing, retail, or distribution is highly preferred.
- Strong commercial acumen with excellent analytical, negotiation, and stakeholder management skills.
- Proficient in Microsoft Excel and ERP systems.
- Self-motivated, organised, and able to thrive in a fast-paced environment.
Why Join Us?
- Opportunity to shape and grow key product categories.
- Collaborative and dynamic work environment.
- Competitive remuneration.
If you are passionate about category growth, commercial strategy, and delivering business results, we'd love to hear from you. Apply today and be part of our growing team.
