Overview:
This role is responsible for developing strategic partnerships, expanding market presence, driving revenue performance, and strengthening relationships with luxury travel advisors, consortia partners, tour operators, and key leisure accounts.
Responsibilities:
Luxury Consortia Management:
- Develop and maintain strong relationships with luxury consortia partners and preferred travel advisor networks.
- Negotiate annual agreements, preferred partnerships, and joint marketing initiatives.
- Maximize visibility across luxury travel platforms, advisor networks, and partner marketing campaigns.
- Execute sales activations, advisor engagement programs, and promotional initiatives to drive business growth.
- Monitor production performance and identify opportunities to increase market share within the luxury travel segment.
Leisure & Tour Operator Sales:
- Manage relationships with tour operators, wholesalers, destination management companies (DMCs), and retail travel agencies.
- Identify and secure new business opportunities within domestic and international leisure markets.
- Negotiate and manage leisure group series, contracted allotments, and seasonal programs.
- Develop and implement tactical promotions, travel packages, and partnership campaigns.
- Conduct sales presentations, workshops, training sessions, and product updates for travel partners.
Revenue Generation & Business Development:
- Achieve and exceed revenue, room night, and market share objectives.
- Develop annual sales plans, account strategies, and business development initiatives.
- Analyze market trends, booking pace, production reports, and competitive intelligence.
- Monitor account performance and implement action plans to maximize revenue opportunities.
- Identify emerging travel trends and proactively pursue new market segments.
Relationship Management:
- Build and maintain strong partnerships with key travel advisors, agency owners, tour operators, and industry stakeholders.
- Organize familiarization trips (FAM trips), site inspections, networking events, and client engagement activities.
- Represent the organization at trade shows, roadshows, sales missions, industry exhibitions, and networking events.
- Act as a trusted advisor to key accounts and partners to drive long-term business growth.
Cross-Functional Collaboration:
- Collaborate closely with Revenue Management, Marketing, Reservations, and Operations teams to ensure alignment of commercial strategies.
- Support promotional campaigns, partner communications, and digital marketing initiatives.
- Ensure smooth execution of contracted business and deliver exceptional guest experiences.
- Work closely with internal stakeholders to identify opportunities for business growth and operational excellence.
Reporting & Administration:
- Maintain accurate account information, sales activities, pipeline management, and forecasting within CRM systems.
- Prepare weekly, monthly, and quarterly sales reports, budgets, and forecasts.
- Track and evaluate ROI on consortia partnerships, travel campaigns, trade shows, and marketing initiatives.
- Ensure timely reporting and adherence to organizational sales processes and standards.
Requirements:
- Diploma or Degree in Hospitality, Business Administration, Marketing, or a related discipline.
- Minimum 5 years of experience in hotel sales, leisure sales, luxury travel, consortia management, or tour & travel sales.
- Proven track record in revenue generation, account management, and business development within the hospitality industry.
- Strong understanding of luxury travel distribution channels and consortia networks.
- Excellent negotiation, presentation, communication, and relationship management skills.
- Strong analytical and commercial acumen with the ability to interpret sales data and market trends.
- Proficiency in CRM and hotel sales systems such as Delphi, Salesforce, OnQ, or equivalent platforms.
- Highly organized, self-motivated, and results-driven with strong stakeholder management skills.
- Ability to thrive in a fast-paced and dynamic environment.
Interested candidates please apply online or send your latest CV to alex.fong@AlwaysHired.com.sg
AlwaysHired Pte Ltd
Reg No: R1549345
EA: 24C2293
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